PURE

A Quebec company founded in 2009 in Bas-St-Laurent, PURE is the house brand of Total Fabrication, a factory producing cosmetic products and household cleaners. PURE offers a variety of eco-friendly products for the family and home using naturally sourced ingredients that are toxin-free and non-harmful to your health, while maintaining impeccable performance. Since 2016, the factory has been certified Climate Commitment by Ecocert and Vegan and Cruelty-Free by PETA.

It also focuses on zero waste with their bulk filling concept, available at several stations across Canada, thus reducing the use of plastic containers. It was important for the company to raise awareness among the population of the importance of preserving the environment for themselves and future generations by guiding them towards an informed choice in terms of consumption.