This beard cleanser is a liquid shampoo that has been calibrated for regular use on the beard and face. Its formulation makes it gentler than regular shampoos, shower gel and body soap, all of which will have a drying effect on the beard and face.
It combines revitalizing properties with a refreshing effect for gentle cleansing.
GROOM is a Montreal cosmetics company that manufactures its products in an artisanal manner with natural ingredients.